To prepare a delicious cup of coffee, it must be freshly roasted. Stale coffee has a flat and unsaturated taste with an unpleasant aftertaste. This occurs when coffee has prolonged exposure to oxygen, either due to prolonged storage or long periods after roasting.
During the roasting process, several chemical reactions take place. Let's highlight three crucial stages: the "Drying" phase, the "Maillard Reaction," and the "Caramelization" stage, also known as the "Bean Development" stage.
In this article, we will explore what happens to the beans during roasting and why it's preferable to enjoy freshly roasted coffee.
WHAT HAPPENS TO THE BEAN DURING COFFEE ROASTING
Drying: During this stage, excess moisture is evaporated from the beans. It is crucial to properly and thoroughly heat the beans from the inside. Setting the right temperature parameters during loading the beans into the drum is key, taking into account the specific batch parameters. The main goal is to heat the beans thoroughly from the inside.
Maillard Reaction: It occurs approximately at 110 °C and lasts up to 180 °C. At this stage, amino acids begin to interact with sugars, forming numerous aromatic compounds such as pyrazines, furans, ketones, cafestol. All these compounds contribute to the flavor. For a coffee roaster, it is essential to maximize the potential of each bean.
Bean Development or Caramelization: It begins around 180 °C due to heating during coffee roasting, causing a breakdown of sugar molecules and the formation of new chemical compounds, such as bitterness, acidity, and aroma. Roasting is done for espresso or filter coffee.
WHY YOU SHOULD DRINK FRESHLY ROASTED COFFEE
Unique Aroma: Coffee from freshly roasted beans has a distinct and unmatched aroma. The beans, after roasting, possess a rich and unique fragrance. After a few weeks, this aroma gradually diminishes, losing its intensity. Therefore, it is crucial to buy only freshly roasted coffee.
Unforgettable Impressions: Freshly roasted coffee offers a rich and multifaceted taste, with various nuances such as berries, flowers, chocolate, and nuts, depending on the country of origin and altitude.
Health Benefits: Freshly roasted coffee is not only delicious but also beneficial for health. It boosts mood, enhances attention, strengthens blood vessels, and contains numerous antioxidants.
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Terms of delivery and payment
Pickup
Pickup gives you the opportunity to place an order on the website and pick it up in our coffee shop. Details:
Delivery of the order to the coffee shop is carried out within one day after processing the order;
We are waiting for you to visit the coffee shop CupCupcoffeclub at the address: Kharkov, st. Chernyshevskaya, 1.
Courier delivery in Kharkiv
Courier delivery is carried out only in Kharkiv.
Free delivery is available from 500g of coffee in one order:
2 packs of coffee weighing 250 grams
1 pack of coffee weighing 1 kilogram
When ordering coffee in a smaller volume, the cost of courier delivery will be 30 UAH.
Delivery by Nova Poshta
Delivery throughout Ukraine to the Nova Poshta branch or by courier to the address. Free delivery is carried out from 1 kg. coffee in one order:
4 packs of coffee weighing 250 grams
1 pack of coffee weighing 1 kilogram
When ordering coffee in a smaller volume, the delivery cost is determined by the carrier's tariffs.
Terms of payment
Use any payment method convenient for you:
Cashless payment by bank card on the website (LiqPay);
Payment in cash upon receipt of the order from the courier;
Cash on delivery at the Nova Poshta branch;
In case of self-pickup, payment is possible in cash or through the terminal.
Loyalty program:
There is a loyalty program for Registered Users:
Accumulative discount:
after accumulating the amount of orders 5,000 - 5 %;
after accumulating the amount of orders 10,000 - 10 %;
after accumulating the amount of orders 12,000 - 12 %;
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